求翻译：本文探索了国际特许人在向亚洲市场扩张时所需掌握的监管能力。当他们将包括菜单和经营模式等商业概念介绍到亚洲市场时，这些西式食品特许行业将面临巨大的地理和文化差距。对对抗投机行为的监管面临着巨大的挑战。是什么意思？

This paper explores the regulatory capacity of international franchise expansion to the Asian market to master. When they will include menus and business model business concepts to the Asian market, these Western-style food concession industry will face a huge geographical and cultural gap. Against

This article explores the international licensees in the Asian market with the expansion of the%2