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  • 匿名
关注:1 2013-05-23 12:21

求翻译:这一层消费者忠于某一品牌或某几种品牌,有固定的消费习惯和偏好,购买时心中有数,目标明确。如果竞争者有明显的诱因,如价格优惠、广告宣传、独特包装,销售促进等方式鼓励消费者试用。让其购买或续购某一产品,就会进行品牌转换购买其他品牌。是什么意思?

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这一层消费者忠于某一品牌或某几种品牌,有固定的消费习惯和偏好,购买时心中有数,目标明确。如果竞争者有明显的诱因,如价格优惠、广告宣传、独特包装,销售促进等方式鼓励消费者试用。让其购买或续购某一产品,就会进行品牌转换购买其他品牌。
问题补充:

  • 匿名
2013-05-23 12:21:38
This layer consumers loyal to a particular brand or several brands, the fixed consumer habits and preferences, purchase a pretty good idea, targeted. If competitors have significant incentives, such as price promotions, advertising, unique packaging, sales promotion to encourage consumers to trial.
  • 匿名
2013-05-23 12:23:18
This one level consumers loyal to a brand or a few of brands, there is a regular consumer habits and preferences, and at the time of purchase, and what objectives are clear. If there is a clear competitor, such as the incentives for price concessions, advertising, sales promotion, and unique packagi
  • 匿名
2013-05-23 12:24:58
This consumer is loyal to some brand or some several kind of brands, has the fixed expense custom and by chance, when purchase knows fairly well, the goal is clear about.If the competitor has the obvious cause, like the price preferential benefit, the advertisements propaganda, the unique packing, w
  • 匿名
2013-05-23 12:26:38
This layer of consumer loyalty to a brand or a brand, has a fixed consumption habits and preferences, purchase know very well targeted. If competitors have obvious incentives, such as price concessions, advertising, unique packaging, sales promotion, and other ways to encourage consumers to try. Mak
  • 匿名
2013-05-23 12:28:18
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