求翻译：摘 要：现状的家电企业竞争集中在价格、选址、广告上，体现竞争层次不够，难于建立企业形象和顾客忠诚。对益阳沃尔玛超市购后评价研究发现沃尔玛购后服务建设主要存在指导思想缺陷和购后评价制度的不完善,在购后服务建设中难于把顾客不满意消费转化为满意，通过研究得出建立指导思想、健全购后制度和人员配备完善的建议，最大程度解决顾客不满意反馈,为沃尔玛超市提高服务和市场竞争力提供理论依据和指导作用。是什么意思？

Abstract: The status of household electrical appliance enterprises competition focused on price, location, advertising, reflecting a high enough level of competition is difficult to establish the corporate image and customer loyalty. Evaluation studies found that the construction of Wal-Mart purchas

Summary: status of the companies competitive in price, site selection, advertising, competitive level is not high enough, it is difficult to establish a corporate image and customer loyalty. Yiyang against Wal-Mart supermarket, post-purchase evaluation study found Wal-Mart post-purchase service phil

Abstract: current situation of household electrical appliance enterprises competition focused on price, location, advertising, reflect the competitive level is