求翻译：在经济全球化的今天，中国作为世界上最具魅力的新兴市场之一，吸引着包括YUM!在内的若干家跨国公司纷纷来华投资，同时在国家“走出去”策略的鼓励下，中国本土企业也开始调整自己的策略，以更积极地姿态从事全球经营。实施本土化策略是企业跨国经营取得成功的必由之路。本文以Yum! Brands, Inc作为研究对象，结合YUM!在中国的发展实践，分析研究了百盛的本土化策略的成功之处，从个案中找出普遍的成功经验。是什么意思？

Of economic globalization today, as the world's most attractive emerging markets in the world, attracting, including the yum!, Including a number of multinational companies have to invest in China, while in the country "going out" strategy of encouragement, China local enterprises have begun to adju

In the globalization of the economy today, China as the world's most attractive emerging markets, including YUM! A number of multinational companies have to invest in China, while at the national policy of "going out" to encourage the local Chinese companies have also started their own policy in a m

Today when economic globalization, China as one of the most attractive emerging market in the world, attracting several multinational companies, including YUM! have come to invest in China, while in the country, "going out" strategy encouraged by local Chinese enterprises have begun to adjust their