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  • 匿名
关注:1 2013-05-23 12:21

求翻译:研究发现,肯德基在中国本土化策略快速发展的过程中,也存在着自身品牌文化沦陷及定位困难,产品质量存在双重标准、危机公关处理不当等问题。针对存在的问题,本文通过对相关案例的分析,提出了相应的对策。是什么意思?

待解决 悬赏分:1 - 离问题结束还有
研究发现,肯德基在中国本土化策略快速发展的过程中,也存在着自身品牌文化沦陷及定位困难,产品质量存在双重标准、危机公关处理不当等问题。针对存在的问题,本文通过对相关案例的分析,提出了相应的对策。
问题补充:

  • 匿名
2013-05-23 12:21:38
The study found that Kentucky is in the process of rapid development of China's localization strategy, there are also fall and positioning difficulties of its own brand culture, product quality, there are double standards, improper handling of public relations crisis and other issues. Problems, thro
  • 匿名
2013-05-23 12:23:18
Studies have found that KFC in China fast localization strategy in the process of development, there was also a fall culture and their own brand positioning, product quality, there is a double standard, such as improper handling public relations crisis. In response, the problems that exist in this c
  • 匿名
2013-05-23 12:24:58
The research discovered, Kentuckey in Chinese localization strategy fast development process, also has own brand culture to fall to the enemy and the localization difficulty, the product quality existence double standards, the crisis public relations deals with does not work as and so on the issues.
  • 匿名
2013-05-23 12:26:38
Study finds that KFC's localization strategy in China in the process of rapid development, fall of culture and location with its own difficulties also exist, there are double standards, crisis PR management of product quality issues such as improper. For problems of this article through the analysis
  • 匿名
2013-05-23 12:28:18
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