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2013-05-23 12:21
求翻译:The idea of letting the public play in the ad game is what some call brand democratization. In May, 2004, when Sausalito #Calif.# agency Butler, Shine, Stern & Partners pitched Nike's $10 million Converse account, agency co-creative director John Butler persuaded Converse executives to outsource ads to fans. Butler sol是什么意思? 待解决
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The idea of letting the public play in the ad game is what some call brand democratization. In May, 2004, when Sausalito #Calif.# agency Butler, Shine, Stern & Partners pitched Nike's $10 million Converse account, agency co-creative director John Butler persuaded Converse executives to outsource ads to fans. Butler sol
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